Custom software
From spec to production — web, mobile, IoT, integrations. We own the full journey.
mSales Norway
Custom development and practical consulting frameworks from a small, experienced team. Car wash networks, giftcard vending machines, ecommerce stores, charter boats — we've built them all, and we document the work as we go.
SERVICES
From spec to production — web, mobile, IoT, integrations. We own the full journey.
Lightweight, documented frameworks for product owners and technical teams — helping you make better decisions, faster.
You don't just get code, you get a partner who keeps the lights on. Monitoring, updates, second-line support.
WORK

A complete website for a mobile nail technician in Keynsham — her own brand, price list, Instagram gallery, enquiry form with deposit, and local SEO. From brief to live in a single day.

Multi-tenant booking and payments platform for experiences. Embeddable widget on the client's own site, Dintero payments with automatic payout splits, gift cards, capacity management, and customer notifications. First tenant: What To Do Kristiansand.

SaaS platform where the care history follows the car like a service book. Detailers log work and condition with coded inspections and photos, customers sign digitally via magic link, and the history survives ownership transfers. First client: Unik Detailing in Kristiansand.

Ecommerce for batteries and solar equipment. Same playbook as Lumen: cold launch, over a million NOK in a few months, healthy margins. Continuous supplier scraping and AI-generated product descriptions.
INSIGHTS
Most of our projects are big systems. But the same stack serves a one-person business just as well. Here's how we built a complete website with local SEO for a mobile nail technician — in a single day.
One June morning, Shorewalk was a sentence on a whiteboard. That evening the app was on TestFlight. This is how we use rapid prototypes to validate concepts before anyone invests real money — in Kristiansand and beyond.
We upgraded emdash CMS from 0.4 to 0.6 on msale.com. Three things broke in fifteen minutes, and everything was fixed within the hour. Here's why.
CONTACT
We'll have an exploratory chat about what you need. Typically we reply within a business day.